JumpstartCallieTalent Scout
Guide · Generalist stream

Founder's associate and chief of staff roles at London startups.

Same family of role, two very different jobs depending on company stage. What fills the week, real salaries from roles I've filled, and what gets you picked.

CallieBy Callie, Talent Scout for the Marketing and Generalist streams at Jumpstart. Updated September 2026.

I get the same email most weeks: "I'd be a great founder's associate, I'm just not sure what one actually does." Fair question, because the title is doing a lot of work. At a five-person company it means fundraising decks and customer calls. At a thirty-person company it means running the operating rhythm the founder no longer has time for. Same title, genuinely different jobs, and part of my role is matching you to the right one.

Chief of staff is the more senior version, and it's less about doing the tasks yourself and more about making sure the right things get done by the right people, on time, in a company that doesn't have layers of management yet to catch what slips.

What actually fills the week

Strip away the job title and the pattern repeats across every brief I take from a founder: something needs owning that doesn't have an owner. That's it. In practice it splits roughly into four buckets.

What it isn't. If a brief is 90% diary management, I tell candidates that on the call before they apply. That's an EA role with a better title on the CV, and it won't teach you what a founder's associate role should.

Roles like this we've filled

These are real briefs and real salaries from candidates placed through my streams.

Founders Associate
Ares Intelligence
£45,000 to £60,000
London · In person · Seed · Team of 5 · Client work to internal playbooks
Chief of Staff
Complimind
£60,000 to £75,000
London · Hybrid · Seed · Team of 8 · Regulated product, chief of staff
Founders Associate
Sust Global
£35,000 to £40,000
London · Hybrid · Seed · Team of 12 · Founder's associate, climate analytics
Chief of Staff
Dayhoff Labs
£50,000 to £70,000
London or Boston · Hybrid · Seed · Team of 7 · Chief of staff, research team
Founders Associate
yetipay
£35,000 to £45,000
Soho, London · Hybrid · Series A · Team of 26 · Ops, growth and product
Founders Associate
Radical
£30,000 to £50,000
London or San Francisco · Remote · Seed · Team of 3 · Team of three

What it pays

Founder's associate roles through my Generalist stream typically land between £30k and £60k, most with equity or a bonus attached. Chief of staff roles sit higher, usually £40k to £75k, because they ask for more prior ownership before you start. The company's stage moves the number more than the title does: a Series A company with a board to report to pays more than a three-person pre-seed team, even for a similar scope of work.

If you're weighing this against a corporate salary, be honest with yourself about the gap and honest with me about your number on the call. I'd rather tell you a role isn't a fit than have you accept something that doesn't work for you six months in.

Who gets picked

Founders read for a handful of things, and they read fast because they're doing this hiring on top of an already-full week.

Think you'd fit one of these? Book a 15-minute call with me. I'll tell you honestly whether you're ready and which live roles suit you.

Book a generalist call →

Getting ready before you apply

Go back through your last two years and pull out every example where you owned an outcome rather than a task, whatever the setting. A process you fixed at a summer job counts as much as a project at a top firm if you can describe what changed because you were there. Put those on your CV instead of your responsibilities.

Then, on Jumpstart, you'll record a sixty-second video pitch within a day of our call. Treat it like the job: say one clear thing, don't pad it out, land it before the clock runs out. Founders watch that before they read anything else you've sent them.

How working with me actually goes

Book a 15-minute call. If it's a fit, you're on the platform with a profile and video pitch within 24 hours, and founders start pitching their roles to you on video before you ever apply. About 80% of candidates who hit that 24-hour window land a role within four to six weeks. It costs candidates nothing. I can't place anyone who needs visa sponsorship or who's in full-time study, so please don't book if either applies to you.

Questions I get on calls

What's the difference between a founder's associate and a chief of staff?

Seniority and scope, mostly. Founder's associate is usually the first version of this role and asks for less prior ownership before you start; chief of staff sits above it and is less about doing the work yourself and more about making sure the right things get done across a growing team. The two often blur at seed stage.

What does a founder's associate earn in London?

Through my Generalist stream, £30k to £60k, most roles with equity or a bonus on top. Chief of staff roles run higher, typically £40k to £75k. Company stage moves the number more than the title does.

Do I need startup experience to get one of these roles?

No. Most people I place come from consulting, professional services, grad schemes or other startups. What founders want is evidence you finish things without close supervision, not a specific background.

How is this different from an executive assistant role?

An EA manages the founder's time. A founder's associate or chief of staff owns outcomes: a project, a number, a function. If a brief is mostly admin I'll say so on the call rather than send you into a role that won't teach you what you're looking for.

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